business blog

What Is Your Page Authority, and How Does That Effect Your Domain?

What Is Your Page Authority, and How Does That Effect Your Domain?

Page Authority is a metric developed by Moz (an SEO company) that predicts how specific pages rank on search engine result pages (SERPs). The score you receive is on a scale of 1-100, with the higher numbers reflecting a better ability to rank consistently.

What is blogging for business, and how can it benefit your sales?

What is blogging for business, and how can it benefit your sales?

Blogging for business is essential today. Customers want to work with the best companies with the most expertise. The information shared in this content format makes it easier for potential leads to compare different brands and their value propositions, as well as inform their buying decisions. This makes blogging a no-brainer in terms of marketing for leads.