social media strategy

How this business owner has radically increased audience engagement

How this business owner has radically increased audience engagement

Find out more about how I work Stephen and how his marketing engagement has transformed.

How to check your social media analytics

How to check your social media analytics

Struggling to work out if your social media posts are hitting the spot? Let me show you exactly where to check your social media analytics, or ‘Insights’ as we call them. These are the handy stats behind your audience growth and engagement, which show you exactly how well, or not, a social media post, campaign, or overall marketing strategy is doing.

PostMaker.io: The new social app on the block?

PostMaker.io: The new social app on the block?

I’ve been following a new social content creation app online for a while and I think it has scope to help us generate content variations quickly - especially useful for campaigns and automation. In today’s blog post I want to show you the tool I found, PostMaker.io.

Is there a free version of Buffer?

Is there a free version of Buffer?

Last week we looked at Hootsuite here on the blog and I thought it would be a good idea to share the same kind of information about other social media schedulers, so that you can make a more informed choice on what might be right for you. Today we are looking at the Buffer free plan.

RecurPost: How to get started on their free plan!

RecurPost: How to get started on their free plan!

I’ve been using RecurPost’s free social media scheduler to plan my content marketing for a number of months now, alongside Hootsuite and have found it a useful part of my social media strategy. Today I’m sharing a simple walk-through of how to set up your first social post to help you get started over there.