Sara Millis Freelance Content Writer

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Clients: I.T. Soho

Original Brief: Blog and social media writing
Company Size: 5 employees
Company Location: London, UK
Scope of project: Create regular content to increase reach
Achievements for client: Increased web traffic and lead generation so far

I have been working with I.T. Soho since June 2022. During this time I have completed keyword and backlink research, which I am working into a blog and outreach content strategy. I am also working on on-site mapping for SEO and Google Search Console setup.

Later this will grow into social content as our project takes shape.

Blog posts

So far I have written

SEO and Backlink project

I quickly realised that the site was not optimised. Learning this I offered to update content and core pages to help.

Creating a sitemap for Google Search Console, I am now working through any indexing issues… slowly but surely, we are getting there!

On top of this, I wanted to ensure the back-linking basics were in place. This has meant some time creating directory entries on sites with good authority and relevancy in our sector.


If you need a copywriter to create compelling copy, someone who understands the customer journey, fill in the project brief form below!